Town centre cleaner as anti-litter incentive scheme gives charity boost

The latest figures show less litter on the ground and more in litter bins following the second month of the 'Bin it for Good' initiative.

The latest figures show that between 13 and 19th February there was 34% less litter on the floor in the town centre to 12-18 December 2016. This means that Macmillan Cancer Care will receive the full funding amount of £300 from the Bin it for Good scheme.

Selby District Council joined forces with environmental charity Keep Britain Tidy and gum manufacturer the Wrigley Company in a bid to keep the streets of Selby cleaner as part of the Bin it for Good scheme which transforms litter bins into charity collection pots.

Macmillan Cancer Care has been chosen to benefit from the scheme by Selby District Council chairman Cllr Stephanie Duckett. More than 500 members of the public voted for the March charity to benefit from the scheme – St Leonard’s Hospice. In January figures showed a 39% reduction in litter which meant Asthma UK received £300 funding through the scheme.

The Bin it for Good scheme is part of the Council’s Don’t be a Waster – Reduce, Reuse, Respect campaign which looks at a different issue each month – in March it is looking at fly tipping issues.

Executive Member with responsibility for housing, leisure, health and culture, Cllr Richard Musgrave commented, “It’s absolutely great to see a second continuous month showing a reduction in litter. It demonstrates that the people of Selby are really supporting the Bin it for Good scheme.

“We all need to respect the place where we all live and remember that dropping litter in the first place is unacceptable.”